Advanza Segmentation lets your team group contacts and companies into living audiences that update themselves — ready to power every campaign, workflow and report from one shared library.
Describe an audience in plain English and Advanza generates a structured set of rules you can review, refine and publish.
Stop exporting static lists. Build dynamic audiences once, keep them current, and reuse them everywhere campaigns run.
Tell Advanza who you want to reach in plain English and the AI assembles the matching segment rules for you.
Segments stay live. As contacts and companies change, members are added and removed automatically — no manual list pulls.
Segment people, accounts or both — using lifecycle stage, deal context, engagement, custom fields and more.
Use the same segment in email campaigns, social posting, automation workflows and analytics — without rebuilding it.
Go from a description of who you want to reach, to a published, reusable segment in minutes.
Type a plain-English brief — for example, decision makers in EU SaaS companies who opened your pricing email in the last 30 days.
Review the generated rules in a readable view, or switch to advanced mode to nest groups with ALL, ANY or NONE logic.
Save as draft to iterate, then publish when ready. Segments calculate member counts so you know the audience size before you send.
Use the segment as the audience for an email campaign, a social campaign, an automated workflow, or a focused analytics view.
Powerful enough for advanced operators, simple enough for the rest of the team to use every day.
Describe the audience you want and Advanza generates the matching filter rules — explained in plain English.
Edit segments visually as a readable rule list, or drop into advanced mode to nest groups with ALL, ANY and NONE logic.
Filter on contact and company attributes, lifecycle stage, custom fields, engagement signals, dates and numeric ranges.
Build people-level audiences using job role, ownership, lifecycle stage, activity and any custom contact field.
Build account-level audiences using company size, industry, deal context and custom company fields.
Membership recalculates as your data changes, with on-demand recalculation for campaigns that need a fresh count right now.
Iterate safely with draft segments, publish when ready, duplicate to fork an audience, and archive segments you no longer need.
Plug segments into email campaigns, social posting, automation workflows and analytics views from one shared library.
Segments built in Advanza power email sends, social posting, automated workflows, lead routing and reporting — so the audience you publish once is the audience your team and your AI keep working from.
Start a 7-day free trial and let AI turn a sentence into a published, reusable segment in minutes.